Keep the journey simple
The page moves from the offer to the membership choices and then to sign-up. Every section helps someone decide whether VESSL is right for them.
Strength in Motion.
A mobile-first landing page that helps people understand the membership and choose a plan.
- Client
- VESSL
- Year
- 2026
- Status
- Complete
- Work included
- Website, Sign-up journey, Follow-ups
The problem
What needed sorting
VESSL needed one mobile-friendly page that could explain three fitness memberships and turn advertising clicks into trial sign-ups. It had to feel polished without relying on fake figures, inflated claims or distracting sections.
Project at a glance
- Subscription tiers
- Foundation · Premium · Elite
- Trial
- 7-day free, no commitment
The work
How I approached it
Make mobile the priority
The design is lightweight, easy to read on a small screen and uses movement only where it helps someone understand the page.
Handle every sign-up properly
The form, qualification questions and follow-ups are connected so each new enquiry follows the same route without manual sorting.
What I delivered
- Mobile-first landing page
- Three membership choices and sign-up
- Form and automatic follow-ups
- Reusable website styles
Something similar getting in the way?
Tell me what is not working and I will tell you whether I can help.
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